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GTA IV Sells Over 6 Million Copies
Rockstar's Grand Theft Auto IV has sold over 6 million units, and broke the entertainment record with over $500 million in sales. According to retailers, over sixty percent of all of the games sold in the first week were the Xbox 360 version. During week one, 2.3 million people were on Xbox Live playing GTA IV, making it the number one game playing on Xbox Live. More than 12 million achievements have been unlocked by gamers. [Official Grand Theft Auto IV Website]
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Atari Merges with Infogrames
Infogrames Entertainment agreed to buy the remaining stake that they had in Atari Inc. that it didn't already own for $1.68 per share, aproximately $11 million. Infogrames already had a majority stake in the company. Atari will become a subsidiary of Infogrames when the deal closes in quarter 3 of 2008. Infogrames has also agreed to lend Atari $20 million for funding their operations until the deal closes.
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Playlogic acquires WorldShift
Playlogic Entertainment announced that it has acquired the right to publish the Real Time Strategy game WorldShift for PC from the German Publisher Black Inc, a label of RTL Games. Playlogic will release WorldShift starting Q2 2008. Pierre Thiercelin, Chief Marketing and Sales Officer of Playlogic: “We are very pleased with this deal as WorldShift is a fantastic game that incorporates new features and gameplay elements that have not been seen before in an RTS. We have much confidence in this title and are proud to have it in our portfolio.” [Official WorldShift Website]
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Mortal Kombat vs. DC Universe Unveiled
"It is a truly unique and extremely exciting effort to be teaming up with Warner Bros. Interactive Entertainment and DC Comics for the first Mortal Kombat game on next generation platforms," said Ed Boon, co-creator and executive producer for Mortal Kombat at Midway Amusement Games. "The DC Universe characters are some of the most popular and enduring characters in the world. By combining them with the Mortal Kombat mythology, all new gameplay modes and features, plus a completely unique storyline crafted by top comic writers, players will now be able to answer the question: what would happen if Batman fought Sub Zero?" "For the first time, players will be able to go toe to toe with DC and MK characters in both arena and story mode," said John Nee, Senior Vice President, Business Development for DC Comics. "We've worked very closely with Midway to bring an authentic DCU flavor to their Kombat and the result features our characters like they've never been seen before."
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In Europe, Xbox 360 Sales Double
Microsoft today announced that the European sales have more than doubled since recent price adjustments on the Xbox 360. “Xbox 360 is truly the next-generation console of choice among consumers, and today’s numbers are proof that we are delivering on our commitment to achieve critical mass in Europe,” said Chris Lewis, Vice President, Microsoft Interactive Entertainment Business Europe. “The highly competitive ERP, coupled with entertainment content that’s appealing to everyone in the home, makes Xbox 360 the ultimate high-definition entertainment choice, and it’s clear that we’re already seeing this resonate with consumers.”
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